<p>We <u>Add Value</u> by<br />
creating experiences<br />
people love.</p>

We Add Value by
creating experiences
people love.

Great work doesn't happen in a vacuum. It comes from people who care about more than the deliverable. We've built a culture around that idea — one that measures success not just by what we build, but by the impact we leave behind.

OUR VALUES

Our core values characterize everything we do.

We are committed to a culture of accountability, resourcefulness, and service to others.

We accept creativity as our life’s calling to contribute value and leave behind a legacy of good.

We never cut corners, always holding ourselves and our clients to the highest standards.

COMMUNITY

Giving Back to Our Local Communities.

AWARDS & RECOGNITIONS

Recognition from the Organizations and Publications that Hold Businesses to the Highest Standard.

"My spirit is soaring and I bless the day I met you!"

LEADERSHIP

We focus on bringing clarity, experience, and momentum to help add value in a rapidly changing world.

Gabriel Apodaca

Chief Executive Officer, Director

Sheri Apodaca

Chief Operating Officer

Xouchee Moua

Chief Financial Officer

Brian Peterson

Chief Technology Officer

PJ Bickett

Chief Growth Officer

Rory Brown

Chair

Gary Nicklaus

Director

Christopher Rowlinson

Data & AI

Mitch Meiss

Robotics & Hardware Engineering

Brian Collier

Product & AI Consulting

Luke Barton

MedTech

Jon Clutton

VP, Experience

Carin Curtis

VP, People & Culture

Tony Zapata

VP, Delivery, LATAM

Javier Alvarado

VP, Data

Patrick Loven

VP

Sherlock Holmes

Data, AI, Analytics

Locations

Our footprint is global.
We have offices in the US, UK, and Mexico.

Goods & Services is headquartered in Atlanta, Georgia with regional offices in San Francisco, Nashville, London, and Merida. Our “nearshore” model ensures project teams and IT talent can collaborate with clients in real-time, delivering speed, efficiency and cultural alignment.